Enterall journal

Enterall: a visual workspace for apparel and fashion teams

A look at what Enterall, a visual workspace for apparel and fashion teams, offers: boards, AI image tools, sharing, credits and data handling.

Alex, CTO
Fashion reference boards, fabric swatches and image variations arranged around a model

Art directors and designers spend a lot of time collecting references, sketches and colour ideas and then turning them into something a team can approve. Enterall describes itself on its own site as "The visual workspace for apparel and fashion teams." This article goes through what Enterall's own pages say it does: boards, AI image tools, collaboration, credits and plans, and how data is handled. It is not a ranking of tools, and it does not compare Enterall with other products.

One note on audience. Enterall's pages speak to designers, from independent creatives to teams, working in apparel and fashion. They do not mention art directors by name, so anything here about art direction is a reading of how the features could be used, not a claim from the brand.

What are the key takeaways?

  • Enterall is a visual workspace for apparel and fashion teams, built around boards.
  • Boards bring references, sketches, colour palettes and notes together in one place.
  • AI image tools turn sketches into rendered concepts and explore colourways and materials.
  • Collaborators can be invited to work in real time, or a share link can be set to view or edit.
  • There is a Free plan with 200 credits, given once, and paid plans with a new credit allocation each billing month.
  • Enterall states that it does not claim ownership of generated images and does not use your images to train AI models.
  • AI results can contain errors, so the terms ask users to review them before relying on them.

What is Enterall and who is it for?

Enterall is a collaborative visual board for organizing ideas, images and workflows, and its home page positions it for apparel and fashion teams. Its site says it is for designers, from independent creatives to teams.

The core object is the board. On the home page, Enterall says users bring references, sketches, colour palettes and notes together on a board. The getting-started guide adds that each project gets a board where you can collect images, add text and documents, and arrange references on a shared canvas. When you are ready, you can invite collaborators.

The About page describes the same idea in general terms: capturing ideas on boards, arranging visual boards, real-time collaboration, and AI-assisted workflows that work across text and images. It also says users control their own board content and can delete boards at any time.

You can start without paying. The home page says "Free to start. No credit card." The Free plan includes AI credits, and you need to confirm your email. Enterall also says you work in the browser and that no AI experience or special software is required.

How does the sketch-to-packshot workflow work?

The home page shows a six-step workflow that starts from a sketch and ends with a packshot, so a single design can move from an idea to a presentable image without leaving the board.

What are the six steps?

  • Bring a sketch to life: upload a sketch and turn it into a rendered concept.
  • Change colour and material: explore colourways and try other materials on the same design.
  • Refine the length and details: edit an existing image to develop a specific detail or try another direction.
  • Create a tech pack.
  • See it on a model.
  • Create the packshot.

Enterall says you can upload sketches, product photos and reference images to a board, and that you describe changes in plain language, such as trying a new colour or changing a fabric. Its tagline for the section is "Colourways, scenes and fits, without a sample round."

For an art director, the practical value is that the reference material and the generated variations sit in one place. Whether that suits your team depends on how much of your process is image-led. Enterall's pages do not describe tools for project scheduling or task tracking, so teams that need those will still need a separate system.

How do collaboration and sharing work?

Enterall offers two ways to share a board: inviting collaborators to work in real time, or enabling a share link. The home page says "Invite collaborators to work together in real time, or enable a share link for your board."

The share link has a setting for what people can do. According to the home page, "Sharing settings let you choose whether people with the link can view or edit it." That means you can send a client or a colleague a view-only link, or let them edit.

Enterall also lets you download images from your board, which is useful when a final visual has to leave the workspace and go into a presentation, a brief or a shop system.

What does the collaboration setup give you?

  • Invited collaborators who work on the same board in real time.
  • A share link that can be set to view or to edit.
  • Image downloads from the board.
  • Control over your own boards, including deleting them at any time.

Enterall's pages do not describe a comment or annotation system, approval workflow, or time-zone features, so this article does not claim any. If structured review matters to your team, ask Enterall or test it on the Free plan before you commit.

What do the AI tools do, and what are their limits?

Enterall's AI tools work on images and on text and documents. Its home page highlights turning sketches into rendered concepts, exploring colourways and changing materials, and the About page describes AI-assisted workflows that work across text and images.

Image creation and editing use credits. The terms say "Image generation and editing consume Enterall account credits, including tools that generate similar images," and that Enterall checks your available credits before processing a credit-based request. The home page adds that how many credits you use depends on the tool and the output you choose.

Enterall is also open about the limits of AI output. Its terms state that "AI results may contain errors, may resemble other outputs," that they do not guarantee accuracy, exclusivity or suitability for a particular use, and that users should review results before relying on them or using them commercially.

What should you check before using an AI-generated image?

  • Look at the details: edges, trims, proportions and fabric behaviour in the image.
  • Compare it with your original sketch or reference, not only with other generated versions.
  • Check whether it resembles other designs, since the terms warn that results may resemble other outputs.
  • Have a person approve the image before it is used commercially.

The checklist above is practical advice, not a feature list. It follows from the terms' own instruction to review results before using them commercially.

What does Enterall cost?

Enterall has a Free plan, two paid plans and a custom Enterprise plan, and prices are listed in Danish kroner (DKK) on its pricing page. Credits are the unit that limits how much you can generate each month.

What does each plan include?

  • Free: 0 DKK, with 200 credits, given once. No payment is needed.
  • Starter: 150 DKK per month, with 1,000 credits per month, billed monthly.
  • Pro: 500 DKK per month, with 6,000 credits per month, which Enterall describes as six times Starter, billed monthly.
  • Enterprise: custom pricing, with credits set for your team and a sales-assisted setup.

Enterall states that Starter and Pro renew monthly and that unused credits do not roll over. It also says your currency and exact amount are confirmed before payment. Plan details can change, so check the current pricing page before you decide.

To make credits concrete, the pricing page gives approximate outputs from a full month of credits spent on one output type. For standard images it lists about ≈18 on Free, ≈90 on Starter and ≈545 on Pro. Pro images are lower (about ≈14, ≈71 and ≈428), and short videos use many more credits per output. Enterall notes that actual usage will vary, and Enterprise output counts are custom.

The practical point is that credits are the thing to plan around. The Free plan includes AI credits and requires you to confirm your email, and free credits are included once, while Starter and Pro provide a new allocation each billing month. A team that produces a large number of variations per month should estimate its usage from the figures above before choosing a plan, and should remember that the number of credits a task uses depends on the tool and the output chosen. A useful habit is to test one real design through all six workflow steps on the Free plan and note how many credits it used, then multiply by the number of designs in a typical collection.

How can an AI assistant connect to Enterall?

Enterall supports MCP (Model Context Protocol), which lets a compatible AI assistant, such as ChatGPT, Codex or Claude, use Enterall's tools with your permission. Setup is described in Enterall's MCP guide.

You sign in through OAuth, so the assistant never gets your password, and Enterall says that connecting does not give the assistant more access than your Enterall account has. You can approve tool calls in your client, some operations need a separate confirmation, and access can be revoked under Enterall's Connected apps settings. A free Enterall account is required.

What can a connected assistant do?

  • Find and read boards, images and documents, and review board content and history.
  • Create and rename boards, add text and images, build frames, arrange and group content, and restore earlier versions.
  • Create documents and draft or apply changes, with a preview before anything is applied.
  • Analyze boards, save brand profiles, and generate or edit canvas images using your credits.
  • View collaborators, grant board access where allowed, and comment on shapes.
  • Check the status of supported AI jobs and cancel them while cancellation is still possible.

According to the MCP guide, board, document and collaboration tools are free, while image generation and editing draw on your existing credits.

How does Enterall handle your images and data?

Enterall states that it does not claim ownership of your generated images, and its terms say you retain your rights in content you upload. The home page also says "We don’t use your images to train AI models."

Enterall's legal page says production access is limited to named team members with a business need, and describes the baseline security controls as appropriate for an early-stage SaaS product. It also says some personal data may be processed outside the EU or EEA by infrastructure, analytics, email, AI or support providers. If your work involves unreleased collections, read the privacy policy and the security and data page before you upload it.

On analytics, Enterall says it uses optional Google Analytics and PostHog cookies, including session replay. It states that text and inputs are masked but that board images may be visible, that there is no advertising, and that you can change your choice at any time.

How should an art director choose a visual organization tool?

Choose a visual organization tool by testing it against your own process: where your references come from, who has to review the work, and what the finished output must look like. No tool is right for every team, and this section is general guidance rather than a statement about any product.

What questions should you ask before you commit?

  • What do you collect? If your references are mostly images and sketches, an image-led board makes sense.
  • Who needs access? Decide whether clients need to view only, or edit as well.
  • How much AI output do you need? Estimate your monthly volume against any credit system.
  • What must leave the tool? Check how you export images, documents and final assets.
  • How are your files handled? Read the data and privacy terms, especially for unreleased work.

When you test, bring a real brief rather than a demo file. Upload the sketches and references you would normally use, invite one colleague, try the share link in both view and edit modes, and review the generated images the way you would review a sample from a supplier. Note what you had to fix by hand, because that tells you how much work remains after generation. A short trial on a real project says more than a feature list. Enterall's Free plan, which is free to start with no credit card, is one way to test the board and AI image tools on a single collection before you decide.

Frequently asked questions

What is Enterall?

A visual workspace for apparel and fashion teams. Users bring references, sketches, colour palettes and notes together on a board, and use AI image tools to explore colourways and materials.

Does Enterall have a free plan?

Yes. The pricing page lists a Free plan at 0 DKK with 200 credits, given once. Starter and Pro provide a new credit allocation each billing month.

Can clients view a board without editing it?

You can enable a share link for a board and choose whether people with the link can view or edit it.

Can an AI assistant like ChatGPT or Claude work with Enterall?

Yes. Enterall supports MCP, which lets a compatible AI assistant such as ChatGPT, Codex or Claude use Enterall's tools with your permission. A free Enterall account is required.

Are AI-generated images always accurate?

No. The terms say AI results may contain errors and may resemble other outputs, and ask users to review results before relying on them or using them commercially.

Who owns the images generated in Enterall?

According to its terms, Enterall does not claim ownership of your generated images, and you retain your rights in content you upload.

Does Enterall use uploaded images to train AI models?

The home page says: "We don’t use your images to train AI models."

Enterall is a focused option for apparel and fashion teams that want references, AI image exploration and collaboration on the same board. Its own pages are clear about what it offers, what credits cost, and that AI output needs review. For anything not covered there, such as comments, approvals or exports, ask the vendor or test it on the Free plan first.

Want to try it on a real collection? Create a free account at enterall.co.